
QDOBA custom font family
A family of new typefaces for the Mexican restaurant chain

We designed a suite of new typefaces for the Mexican restaurant chain QDOBA.

Our work for QDOBA included a set of triple-layered chromatic display gothics inspired by vintage wooden type, a set of quadruple-layered geometric capitals, a trio of script typefaces, and a 20-weight family of sans serif type.

The QDOBA type family has seen continued use in advertising campaigns, in environmental signage, on the QDOBA website, on their menus, and in broadcast use.

The QDOBA type family is an exciting and connotative addition to the QDOBA brand.

The QDOBA suite was deployed for print in OpenType format, in webfonts formats, and the sans serif family as a variable TrueType family.

