I wrote the preface for the latest book of collected graphic design from Sandu Media/Gingko Press- it’s called Mini Graphics II and will be available from finer booksellers everywhere in a moment!

The latest video I directed for Onitsuka Tiger, “Genten Episode 2: Milestones / 軌跡” is out now. The Japanese version is here.

The latest video I directed for Onitsuka Tiger, “Genten Episode 2: Milestones / 軌跡” is out now. The Japanese version is here.

About the video:
Since being founded in 1949, Onitsuka Tiger has always been dedicated to innovation. Genten Episode 2: Milestones follows the company’s commitment to product development via a series of interviews with the individuals who from the start worked collaboratively and intensely to make detailed, yet holistic products for the Japanese market. Together, they pushed the potential of sports through prototyping, innovation and teamwork.

1949年の創業以来、オニツカタイガーは常に　新しいアイデアを追求し続けてきました。Genten Episode 2: Milestones（軌跡）は当初からプロダクトを創造してきたメンバーへのインタビューと、日本用に発売されたデイテイ－ルにこだわったプロダクトを通して、オニツカタイガーの＜プロダクト開発にかける情熱＞をクローズアップしました。
また、当時のオニツカタイガーは　試作品、新しいアイデア、チームワークで（トップ選手からのリクエストに応えようと作成し続けたプロダクトを通して）スポーツ競技の可能性に挑戦してきました。

Big thanks to Iwaoka-san and the Onitsuka Tiger team for their constant support through the project. Thanks to AQ for project management Toshiki Senoue for his excellent camerawork and translation, Thien Huynh for doing the voiceover and Lullatone for providing excellent music, as always!

The SmytheSans font family is now available via MyFonts!

My font Devil’s Advocate in use in the new CalArts newspaper, the CalArts Eye.

I was recently interviewed at ID-Institute. Read it here.

Just released: my new typeface family SmytheSans.

SmytheSans is the result of a year-long inquiry into exploring a contemporary sans serif that is eminently readable on-screen and in print. It features a large x-height, ample yet economic spacing for capitals, small caps, a Central and Eastern European character set and is offered in five weights: thin, ultra light, light, regular and bold.

These are offset by matching italic and oblique cuts of each weight to give designers more variation- the italic has flared, calligraphically-inspired terminals and is a true italic, while the oblique is more mechanical in appearance. (In reality, the “oblique” is actually an italic as well due to the single-storied nature of the the “a” of the typeface, though it’s just easier to call it an “oblique” rather than “italic 2”.)

The typeface also includes five weights of a retro-futuristic display face called SmytheSans Display that bring in more idiosyncratic characters for display setting- a NASA-inspired space age “A”, a decorative “double-V” treatment for the “W”, and a whole lot more.

The lighter weights are slightly slimmer than the regular and bold weights to give the typeface more of a vertical feel, inviting readers’ to rapidly read typeset text with a maximum of contrast and a minimum of optical dazzle. The entire family was given rigorous testing using Craig Mod’s Bibliotype html-based book layout system for on-screen rendering checks and innumerable print proofs using actual text (not Greek) in InDesign.

For a very limited time, Wordshape alone is offering SmytheSans as an entire family in OpenType format for half-price: 20 fonts for only $200. Each weight of SmytheSans is offered at $20 per through other distributors, so licensing through Wordshape is the most affordable option out there! Go get ’em!

My font Clobber Grotesk in use for the upcoming Amersand Web Typography conference in the UK. (Scroll to the bottom and choose “Swiss” as your language).

Great new YACHT video!

New website for the Japanese shoe retailer and distributor Wheelie Ltd.